The relationship between Ben & Jerry's and its parent company just got stickier
1. Ben & Jerry's accuses Unilever of ousting its CEO over activism disputes. 2. Lawsuit claims Unilever aims to silence the brand's social mission. 3. Attorneys allege financial harm from silencing activism affects Ben & Jerry's profits. 4. Pressure from Unilever is threatening the unique brand integrity of Ben & Jerry's. 5. Conflict reflects tensions between corporate governance and brand activism values.