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The Wildbirch Hotel Now Open in Downtown Anchorage

1. The Wildbirch Hotel opens as Anchorage's first JdV by Hyatt property. 2. Featuring 252 modern rooms, it revitalizes the Mushing District. 3. The hotel includes communal spaces, dining, and event areas. 4. Executive Chef La Mont Caldwell leads the signature restaurant Crimson. 5. Local partnerships enhance unique offerings for both guests and residents.

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Why Bullish?

The opening of a new hotel may drive tourism and revenue for Hyatt. Historical examples show hotel openings correlate with increased stock performance for hospitality companies.

How important is it?

The opening of the Wildbirch Hotel signifies a strategic push into an emerging market, potentially boosting Hyatt's portfolio and brand recognition. This enhances the overall value for shareholders.

Why Long Term?

The investment in a new property can enhance Hyatt's market presence over several years. Similar developments have historically resulted in sustained growth for hotel chains.

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The locally owned lifestyle hotel and first JdV by Hyatt property in Alaska now welcomes guests in the heart of the Mushing District ANCHORAGE, Alaska--(BUSINESS WIRE)--The highly anticipated Wildbirch Hotel is now open in the heart of Anchorage’s Mushing District, offering a truly unique experience as the city’s first lifestyle boutique property and newest hotel lodging option in 20 years. With 252 modern and design-forward rooms, this locally owned lifestyle hotel - the first JdV by Hyatt property in Alaska - anchors the burgeoning West Fourth Avenue corridor, a hub for shopping, dining, historic and cultural experiences. Designed to serve as both a community gathering space and a basecamp for tourists seeking Alaska adventure on every level, The Wildbirch Hotel is a destination itself. Guests of The Wildbirch Hotel enjoy an elevated, communal outdoor deck with cozy fire pits and sweeping views of Mount Susitna and Knik Arm; onsite dining; and an expansive 5,200-square-feet of meeting and event space that caters to every occasion. “Watching this place come to life has been an honor,” says Haje Thurau, general manager of The Wildbirch Hotel. “It’s very special to see our overnight guests immerse themselves in the Anchorage lifestyle, engage with locals and discover what makes our little corner of Alaska such a magical place.” Inspired by Alaska’s breathtaking summer sunsets and helmed by Executive Chef La Mont Caldwell, Crimson – the hotel’s signature restaurant – is a dining destination for guests and locals alike. Open daily for breakfast, lunch and dinner, the creative menu offers high-end twists on Alaska staples, all with a touch of Pan-American Latin flair in a warm and inviting atmosphere. Al fresco dining is available seasonally on Crimson’s terrace, and small groups up to 16 people are invited to reserve the private dining room. Crimson’s bar serves a truncated menu and hotel guests can enjoy the unique culinary offerings of its menu in-room daily. “We are confident Crimson will make its mark on Anchorage’s buzzing dining scene,” says Gary McCutcheon, the hotel’s director of food and beverage. “Chef La Mont is extremely talented and we’re looking forward to treating our hotel guests to classic Alaska dishes, while surprising and delighting our Alaskans with a few twists on old favorites.” Canteen Coffee Co., located in the lobby of The Wildbirch Hotel, offers unique provisions and souvenirs from local artisans alongside espresso, coffee, fresh juices, grab-and-go food options and more. Guests can enter the space through the hotel lobby or order through its streetside walk-up window. Coming this fall, The Undertap – concepted and executed in partnership with the team behind Anchorage’s Midnight Sun Brewing Co. – is a laidback tasting room where craft beer enthusiasts can sip a unique variety of locally-brewed pours. A relaxed space for private events and meetings is located adjacent to the tasting room. “It’s our great pleasure to introduce The Wildbirch Hotel to Anchorage,” says co-owner Mark Begich, previous Mayor of Anchorage from 2003-2009 and United States Senator from 2009-2015. “This property offers a unique, modern Alaska experience unlike anywhere else.” Begich and his partner, Sheldon Fisher – also a former public servant, who served as Alaska’s State Revenue Commissioner – formed MASH, LLC to further spark the revitalization of downtown Anchorage with The Wildbirch Hotel project and several others in the works. MASH has collaborated with leading hotel management company, Springboard Hospitality, to operate the hotel. As Alaska’s first JdV by Hyatt property, The Wildbirch Hotel has joined the World of Hyatt loyalty program. Members can earn points on qualifying stays at The Wildbirch Hotel to use towards free nights, dining, experiences and more. For reservations and more information, visit www.WildbirchHotel.com. The term “Hyatt” is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates. About Hyatt Hotels Corporation Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company guided by its purpose – to care for people so they can be their best. As of March 31, 2025, the Company's portfolio included more than 1,450 hotels and all-inclusive properties in 79 countries across six continents. The Company's offering includes brands in the Luxury Portfolio, including Park Hyatt®, Alila®, Miraval®, Impression by Secrets, and The Unbound Collection by Hyatt®; the Lifestyle Portfolio, including Andaz®, Thompson Hotels®, The Standard®, Dream® Hotels, The StandardX, Breathless Resorts & Spas®, JdV by Hyatt®, Bunkhouse® Hotels, and Me and All Hotels; the Inclusive Collection, including Zoëtry® Wellness & Spa Resorts, Hyatt Ziva®, Hyatt Zilara®, Secrets® Resorts & Spas, Dreams® Resorts & Spas, Hyatt Vivid Hotels & Resorts, Sunscape® Resorts & Spas, Alua Hotels & Resorts®, and Bahia Principe Hotels & Resorts; the Classics Portfolio, including Grand Hyatt®, Hyatt Regency®, Destination by Hyatt®, Hyatt Centric®, Hyatt Vacation Club®, and Hyatt®; and the Essentials Portfolio, including Caption by Hyatt®, Hyatt Place®, Hyatt House®, Hyatt Studios, Hyatt Select, and UrCove. Subsidiaries of the Company operate the World of Hyatt® loyalty program, ALG Vacations®, Mr & Mrs Smith, Unlimited Vacation Club®, Amstar® DMC destination management services, and Trisept Solutions® technology services. For more information, please visit www.hyatt.com. ABOUT THE WILDBIRCH HOTEL The first upscale boutique hotel in Anchorage, The Wildbirch Hotel is the ideal base camp for the full spectrum of Alaska adventure. Situated in the heart of the city’s downtown Mushing District, the hotel is steps from Alaska’s best restaurants, historic sites and cultural attractions, including the Alaska Railroad Depot, Alaska Center for the Performing Arts and Ship Creek’s world-class salmon fishing. The new hotel leads the revitalization of downtown Anchorage, with 252 modern and design-forward guest rooms and suites that incorporate local heritage and the utilitarian charm of camp. The Wildbirch Hotel also offers a streetside restaurant and lobby bar, onsite brewery, café and retail shop curated with goods from local makers, as well as multiple communal outdoor decks with cozy fire pits and sweeping views of Mount Susitna and Cook Inlet. Art displays curated in partnership with the nearby Anchorage Museum – a Smithsonian affiliated center – offer guests authentic cultural immersion, while expansive meeting and event spaces provide ample means for connection. The Wildbirch Hotel perfectly embodies the rugged charm of the region, while providing guests with elevated accommodations and curated experiences for some of the state’s most notable outdoor activities and attractions. For more information about the property, a JdV by Hyatt hotel, visit WildbirchHotel.com and follow the property on Instagram and Facebook. ABOUT SPRINGBOARD HOSPITALITY Springboard Hospitality is a premier third-party hotel management company, dedicated to transforming people, properties, and communities. Currently operating 51 hotels and resorts across 14 states, Springboard is a leader in managing localized and customized boutique lifestyle hotels in urban and resort markets. Led by technology entrepreneur Ben Rafter, Springboard specializes in delivering customizable management solutions with a quant-driven strategy while serving owners. The company offers a full spectrum of hotel services with expertise in operations, capital planning, marketing, revenue management, sales and human resources. The nimble team at Springboard Hospitality offers a personalized and hands-on approach to day-to-day management and is recognized for going above and beyond with high-touch service in every aspect of its operations, from its interactions with guests to its relationships with owners to its award-winning workplace for employees. ABOUT JDV BY HYATT A community for the spirited, the light-hearted, the young-at-heart, the JdV by Hyatt brand offers a collection of vibrant, independent hotels that are true reflections of the urban neighborhoods we call home. Embracing its namesake (joie de vivre), the JdV by Hyatt brand invites guests and locals alike to connect, live in the moment and celebrate the joy of life. Each hotel provides an experience that is inclusive in spirit and space, inviting all to make each stay yours truly. Follow @JDVHotels on Facebook, Instagram, and X for news and updates. For more information, please visit www.jdvbyhyatt.com.

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