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The Wine Group Completes Acquisition of Several Wine Brands and Production Facilities from Constellation Brands

1. The Wine Group acquired several premium brands from Constellation Brands. 2. This acquisition significantly expands TWG's production and retail footprint. 3. TWG has now added 500 employees and three new facilities. 4. The move enhances TWG's portfolio in the premium wine sector. 5. TWG aims for innovative offerings across various occasions.

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FAQ

Why Bullish?

The acquisition strengthens TWG's market position, possibly drawing consumers away from STZ's brands. Historical trends suggest that brand expansions often lead to increased sales and market share.

How important is it?

The article details a significant competitive move that could affect consumer preferences between STZ and TWG brands. STZ's current market strategy may need adjustment to account for this intensified competition.

Why Short Term?

Market reactions to acquisitions are typically immediate, reflecting initial stock performance. TWG's growth may prompt STZ to adjust strategies quickly in response.

Related Companies

Global Wine Producer Successfully Closes Acquisition, Expanding its Operational Capabilities and Vast Wine Portfolio with New Premium and Ultra-Premium Brands LIVERMORE, Calif.--(BUSINESS WIRE)--The Wine Group LLC (TWG), one of the world’s foremost producers of award-winning wines, announced today that it has successfully closed its acquisition of several popular, premium and ultra-premium wine brands from Constellation Brands, Inc.: Cook’s, J. Rogét, Meiomi, Robert Mondavi Private Selection, SIMI, and Woodbridge.“We’re thrilled to close this exciting acquisition and welcome 500 new team members to our incredible team,” said John Sutton, CEO, The Wine Group.Share The acquisition also brings TWG three (3) new facilities and approximately 6,600 owned and leased vineyard acres throughout California. The facilities include production sites in Lodi, CA and Monterey County, CA, as well as the SIMI winery in Healdsburg, CA. Approximately 500 employees who work at these sites and vineyards have now joined the TWG team. “We’re thrilled to close this exciting acquisition and welcome 500 new team members to our incredible team,” said John Sutton, CEO, The Wine Group. “The addition of highly-regarded brands – along with new sites that expand our in-house innovation capabilities – further empowers us to deliver the range of offerings consumers want, for all types of occasions. We’re very energized by the opportunities ahead.” In addition to increasing TWG’s premium and ultra-premium wine offerings, the acquisition expands the company’s on-premise volume and retail presence. About The Wine Group The Wine Group (TWG) is a leading producer of award-winning wines and alcoholic beverages across 125+ brands. With operations in California, New York and Australia, TWG is an innovator in developing and marketing brands beloved by consumers globally, including Cupcake, Franzia, Benziger, Imagery, Tribute, Chloe, 7 Deadly, Cooper & Thief, and more. We produce our products using sustainable practices to create delicious beverages that people can feel good about. Visit us at www.thewinegroup.com.

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