1. Therma-Tru's Modern Grain doors won prestigious design awards. 2. The doors blend industrial strength with realistic wood aesthetics. 3. Customization options enhance appeal for architects and builders. 4. Industry recognition could boost Fortune Brands' market position. 5. Therma-Tru's innovations reinforce FBIN's reputation in home products.
FAQ
Why Bullish?
The recognition of Therma-Tru's product reflects positively on Fortune Brands Innovations, potentially enhancing investor confidence and attracting new business, similar to instances where product accolades sparked stock price rallies in other firms within the sector.
How important is it?
With product awards boosting brand credibility, there is a strong likelihood of increased sales, directly impacting stock prices in the near term.
Why Short Term?
Immediate investor sentiment might shift positively due to awards visibility, akin to past reactions seen when companies like Pella received similar accolades.
Therma-Tru's Veris Modern Grain entryway system has recently earned industry recognition, reinforcing the modern style, beauty and enduring performance that the door brings to today's homes. Modern Grain was named a 2025 GOOD DESIGN® Award winner, a 75 Top Building Product by Building Design+Construction and received a Product Innovation Award from Architectural Products.
"We are honored to receive these awards for our Modern Grain entryways," said Eric Dotson vice president, product management for outdoors B2B at Fortune Brands. "Our industry-first, mixed-material solution combining fiberglass panels and glass into our Veris doors provides a blank canvas for architects and designers to customize sleek, contemporary facades."
Launched in July of this year, Veris Modern Grain entryways deliver a mixed-material aesthetic blending industrial strength with the beauty of real wood and warm, natural finishes. Each door system offers countless customizations—in operation, size, configuration, style, level of privacy preferred, stain and glass. The doors are available in hinged or pivot openings and can be outfitted with fiberglass panels, Satin glass or Low-E Clear glass. The fiberglass panels feature proprietary Therma-Tru Accugrain Technology, delivering realistic walnut woodgrains factory finished with our PrismaGuard stain system in six on trend colors, allowing architects and designers to balance natural light and privacy along with their design preferences.
As with all Veris doors, Modern Grain entryway systems feature a thermally broken aluminum frame that resists warping and deterioration and is backed by a 1x transferable lifetime limited warranty and a balance-transferable 10-year limited finish warranty. Learn more at veriscollection.com.
The GOOD DESIGN Awards, founded in 1950 by Eero Saarinen and Charles and Ray Eames, honor the world's most innovative and influential industrial and architectural designs. Administered by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies, the program evaluates submissions from more than 55 countries. A global jury selects winning products for their design excellence, sustainability, and superior function, representing the year's most outstanding contributions to the built environment. View the full list of GOOD DESIGN Building/Architectural Materials category winners at gooddesignawards.org.
Each year, Building Design+Construction publishes the 75 Top Buildings Products report, spotlighting the best-of-the-best new and updated products, materials and systems for the U.S. building design and construction market. Product submissions are evaluated by a jury of 11 architecture, engineering and construction professionals and three BD+C editors, then selected based on their level of innovation and overall usefulness to the industry. Winning products are featured in the November/December issue of Building Design+Construction magazine and at BDCnetwork.com.
The Product Innovation Awards celebrate outstanding innovation in architectural products, systems and materials. Each entry is reviewed by an esteemed panel of practicing architects. Winners of the 15th annual program are profiled in the November/December issue of Architectural Products and online.
About Therma-Tru
Therma-Tru is the leading entry door brand most preferred by building professionals. Founded in 1962, Therma-Tru pioneered the fiberglass entry door industry, and today offers a complete portfolio of entry door system solutions proven to outlast and outperform wood and steel. Therma-Tru is part of Fortune Brands Innovations, Inc. (NYSE:FBIN). Learn more at www.thermatru.com.
About Fortune Brands Innovations
Fortune Brands Innovations, Inc. (NYSE:FBIN), headquartered in Deerfield, Ill., is a brand, innovation and channel leader focused on exciting, supercharged categories in the home products, security and commercial building markets. The Company's growing portfolio of brands includes Moen, House of Rohl, Aqualisa, Emtek, Therma-Tru, Larson, Fiberon, Master Lock, SentrySafe, Yale residential and August. To learn more about FBIN, its brands and environmental, social and governance (ESG) commitments, visit www.FBIN.com.
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Amy Evans
317-873-8100 x281
amy@millerbrooks.com