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DKNG
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60 days

This recent college grad says ‘dumb luck’ almost turned $13 into $270,000 with an NHL finals bet. Why DraftKings and other sportsbooks love parlays, too. - MarketWatch

1. Young bettor nearly won $270,000 on a DraftKings parlay. 2. Hirschman lost the final leg but hedged for $75,000 to $90,000. 3. Parlays are increasingly popular but have low odds of winning. 4. DraftKings benefits from promoting long odds bets for engagement. 5. Hirschman’s bet illustrates the thrill and risk in sports betting.

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FAQ

Why Bullish?

Increased engagement in betting boosts DraftKings' customer base and revenue potential. Historical trends show that higher participation typically leads to increased stock performance for DKNG.

How important is it?

The article highlights user engagement and betting behavior, critical for DKNG’s market strategy and stock outlook. Engaged users lead to greater revenues, positively influencing stock prices.

Why Short Term?

Demand for thrill-seeking bets might increase DKNG trading volume shortly after the event. Short-term trends typically reflect spikes in user engagement with events like the NHL playoffs.

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