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Toyota's Way Forward Fund Announces Grants to Help Support Access to Care, Injury Support for Children and Families

1. Toyota's Way Forward Fund announces $4 million in grant funding. 2. Grants aim to improve care for children with traumatic brain injuries. 3. Collaboration focuses on health equity and community resources. 4. Toyota reinforces its commitment to sustainable care through health initiatives. 5. The fund aims to connect experts for improved TBI care.

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FAQ

Why Bullish?

Toyota's investment in community health can enhance brand image and goodwill, similar to previous positive impacts on stock prices after CSR initiatives.

How important is it?

The announcement reflects Toyota's commitment to CSR, impacting public perception and potentially driving future revenues.

Why Long Term?

Building community trust and improving healthcare access are long-term strategies likely to enhance brand loyalty and customer satisfaction over time.

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, /PRNewswire/ -- Toyota Motor North America (TMNA) today announced its fifth round of grant funding to awardees chosen by Toyota's Way Forward Fund (WFF). The grants are aimed at getting the best care in the hands of children and families impacted by commonly overlooked childhood injuries, such as traumatic brain injuries (TBI).Grant awards will go to: Toyota’s Way Forward Fund Announces Grants to Help Support Access to Care, Injury Support for Children and Families Abide Women's Health Services Children's Advocacy Centers of Cameron and Willacy Counties East Oakland Youth Development Center Eastern Michigan University Orlando Health Regents of the University of Michigan UCSF Benioff Children's Hospitals Oakland UTHealth Houston "The Way Forward Fund is focused on raising awareness, advancing research, and helping to improve equitable access to care for communities across the country," said Mylene Mayers, group manager of Toyota's Way Forward Fund. "These grants mark significant progress in our ongoing collaboration with community and health organizations to provide essential, high-quality pediatric care." As part of its commitment to sustainable programs with long-term impact, through the Way Forward Fund, Toyota is investing in and collaborating with the traumatic brain injury (TBI) care community to address gaps in TBI funding for children and help support health equity to strengthen the recovery journey for kids, families, and caregivers.The current round of funding expands the focus on bolstering community resources. The Fund's goal is to serve as a connector between experts and organizations for continuous improvement of TBI care."As a mobility company, we believe a person's ability to move is foundational to meeting their full potential," said Ana Meade, VP of Sustainable Development Division at Toyota. "By supporting organizations that are bridging gaps in care, we are aiming to provide more children and families access to the care they need, when they need it."More than $4 million in grants was made available in this most recent round of grants and sponsorships to the selected institutions, with an emphasis on raising the quality of healthcare in communities with the greatest need.According to National Academy of Science, Engineering and Medicine and the U.S. Centers for Disease Control and Prevention (CDC), TBI is a major pediatric health condition that is often under-recognized and urgent and long-term care resources for TBI are often under-resourced.To learn more about Toyota's Way Forward Fund, visit www.toyotawayforward.org.About ToyotaToyota (NYSE:TM) has been a part of the cultural fabric in North America for nearly 70 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our more than 1,800 dealerships.Toyota directly employs nearly 64,000 people in North America who have contributed to the design, engineering, and assembly of nearly 49 million cars and trucks at our 14 manufacturing plants. In spring 2025, Toyota's plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles. With more electrified vehicles on the road than any other automaker, Toyota currently offers 31 electrified options.For more information about Toyota, visit www.ToyotaNewsroom.com.Media Contact:Amanda Roark[email protected] SOURCE Toyota Motor North America WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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