Toyota to set up wholly owned EV, battery unit in China
1. Toyota will produce electric vehicles and batteries in Shanghai, starting 2027. 2. This strategy focuses on the Lexus brand, aiming to strengthen its EV market presence.
1. Toyota will produce electric vehicles and batteries in Shanghai, starting 2027. 2. This strategy focuses on the Lexus brand, aiming to strengthen its EV market presence.
Establishing a dedicated EV company signals strong long-term growth potential for TM, similar to Tesla's strategic moves. Toyota’s investment in EVs aligns with market trends favoring automotive electrification.
This development is crucial for Toyota’s future, enhancing competitiveness in the growing EV sector and likely yielding positive market reactions.
The investment will bear fruit long-term as EV markets grow, paralleling past examples like Ford's aggressive EV rollout, which boosted stock performance over years.