1. USB lowered its prime lending rate to 7.00% from 7.25%. 2. Rate change effective October 30, 2025, could stimulate borrowing. 3. USB's diversified business model supports broad market engagement. 4. Recognition as a top ethical company may enhance customer trust. 5. Assets at $695 billion and 70,000 employees illustrate strong foundation.
A decrease in the prime lending rate often leads to increased borrowing, enhancing bank profitability. Historical patterns, such as those seen in the aftermath of similar rate cuts, point to positive price reactions for banks.
The change impacts USB's competitive stance by facilitating more borrowing opportunities, likely appealing to consumers and businesses alike.
The immediate effect of lowered rates typically influences lending and stock prices quickly.
U.S. Bancorp (NYSE:USB) announced it has decreased its prime lending rate to 7.00 percent from 7.25 percent, effective tomorrow, October 30, 2025, at all U.S. Bank locations.
About U.S. Bancorp:
U.S. Bancorp, with approximately 70,000 employees and $695 billion in assets as of September 30, 2025, is the parent company of U.S. Bank National Association. Headquartered in Minneapolis, the company serves millions of customers locally, nationally and globally through a diversified mix of businesses including consumer banking, business banking, commercial banking, institutional banking, payments and wealth management. U.S. Bancorp has been recognized for its approach to digital innovation, community partnerships and customer servicing, including being named one of the 2025 World's Most Ethical Companies and one of Fortune's most admired superregional banks. Learn more at usbank.com/about.
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Investor contact:
George Andersen, Director of Investor Relations, U.S. Bancorp Investor Relations – george.andersen@usbank.com
Media contact:
Jeff Shelman, U.S. Bancorp Public Affairs and Communications – jeffrey.shelman@usbank.com