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Unity Asset Manager Powers BMW Group's Groundbreaking 3D Mine Platform

1. BMW selects Unity Asset Manager for 3D asset management platform. 2. This partnership enhances Unity's position in digital transformation initiatives.

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Why Bullish?

The collaboration with BMW signifies Unity's increasing relevance in diverse industries. Historical examples like Unity's partnerships with major corporations often lead to increased stock performance.

How important is it?

Collaboration with a significant player like BMW boosts Unity's market credibility and opens revenue opportunities.

Why Long Term?

The partnership could lead to ongoing projects and revenue growth, similar to Unity's long-term projects with other major companies.

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BMWADBEMSFTEA
SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, yesterday announced that BMW Group has selected Unity Asset Manager to power its groundbreaking 3D asset management platform, 3D Mine. This innovative solution marks a significant step in the premium automotive manufacturer's digital transformation, enabling faster and seamless collaboration, stronger security, and more efficient operations across teams at scale. BMW is us.

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