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Utz® Introduces New Limited-Time Flavors and a Redesigned Barrel for Cheese Balls

1. Utz introduces two limited-time Cheese Ball flavors: Red Hot and Cheese Pizza. 2. These flavors launch ahead of National Cheese Ball Day, boosting brand visibility.

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FAQ

Why Bullish?

The introduction of popular flavors can drive sales and increase market interest in Utz products, similar to past successful flavor launches by snack brands that increased market share.

How important is it?

New product offerings can significantly impact consumer interest and sales in the snack sector, especially if marketed well.

Why Short Term?

The flavors are limited-time and timed around a specific event, likely stimulating immediate sales.

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SNAPPRTYCHPT
HANOVER, Pa.--(BUSINESS WIRE)-- #UTZCHEESEBALLS--Utz®, a leading U.S. salty snack brand for more than 100 years, is turning up the heat with two bold, limited-time flavors of Cheese Balls — Utz Red Hot and Utz Cheese Pizza Mike's Hot Honey® — and introducing a newly redesigned barrel for its Cheddar Cheese Balls just in time for National Cheese Ball Day on April 17. Available through October, these two new flavors, available in a 14.5-ounce barrel, join Utz's fan-favorite original Cheddar Cheese Balls that have.

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