Vail Resorts Reports Certain Ski Season Metrics for the Season-to-Date Period Ended January 5, 2025
1. Ski season skier visits down 0.3% compared to last year. 2. Lift ticket revenue up 4.5%, signaling good demand despite decreased visitation. 3. CEO cited improved weather, local visitation increases, and strong dining revenue. 4. Expectations for better performance rest on pre-committed guests and historical patterns. 5. Pandemic normalization impacting guest behavior observed in shifting visitation times.