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Wisconsin, Get Ready to Play: Topgolf Breaks Ground on First Venue in the State

1. Topgolf is opening its first Wisconsin venue in fall 2026. 2. The new Monona location will create 200-250 jobs. 3. Topgolf venues promote social engagement alongside golf experiences. 4. The venue will feature 72 climate-controlled hitting bays and Toptracer technology. 5. Local officials anticipate an economic boost from the new venue.

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FAQ

Why Bullish?

Topgolf's expansion suggests increased revenue and brand visibility, potentially boosting MODG's stock prices, similar to prior venue openings which positively influenced earnings.

How important is it?

The article indicates strategic growth for Topgolf under MODG's portfolio, likely leading to improved financial outcomes.

Why Long Term?

The long-term growth is expected as venue success develops over years, demonstrated by past locations establishing regional popularity and consistent income generation.

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Topgolf will open near the intersection of Beltline Highway and West Broadway in Monona in fall 2026 , /PRNewswire/ -- Topgolf announced today that construction is underway on a two-level venue in Monona, Wisconsin, located eight miles east of Madison. The highly anticipated venue will be Topgolf's first venue in the state of Wisconsin and is set to open in the fall of 2026. The Basics Topgolf breaks ground on its first venue in the state of Wisconsin outside of Madison. If you've never been to a Topgolf venue before, think of it as a modern golf experience where anyone – including people who have never picked up a golf club and those who want to perfect their swing, can participate in the sport in a relaxed, no-pressure environment. Wisconsin's first Topgolf will be located at 6400 Gisholt Drive in Monona. Once open, Topgolf will employ roughly 200-250 Playmakers (aka employees). It's Golf Topgolf Wisconsin will have 72 outdoor climate-controlled hitting bays spanning two levels. Each bay will have lounge-type furniture or high-top tables where groups can cheer – or heckle – the other Players. The venue will be equipped with Toptracer technology, which traces each golf ball's flight path, distance and other cool metrics. It's Not Golf Topgolf takes its "not golf" very seriously. What we mean: A full-service restaurant and bar helmed by executive chefs, more than 100 HDTVs, music and year-round family-friendly programming are just as much a part of the Topgolf experience. An event space and outdoor patio will allow for team outings, family gatherings, meetings or really anything Players are looking to celebrate. What They Said Chris Callaway, Topgolf Chief Development Officer: "We're thrilled to break ground on the very first Topgolf in Wisconsin and join the University of Wisconsin Badger family. The venue will offer a new way for locals and visitors to connect, compete and play with friends and family while experiencing Topgolf's unique style of modern golf." Mayor of Monona, Nancy Moore: "Topgolf was in search of its first Wisconsin location for quite some time, and we couldn't be happier that they chose Monona. It will be a terrific recreational and entertainment venue, in the heart of the metro area, a draw for residents and visitors alike.  It will also be an important anchor for the continued redevelopment of West Broadway." About Topgolf A Topgolf Callaway Brands Corp. (NYSE: MODG) brand, Topgolf is the ultimate instigator of play. Thanks to our 100+ venues around the globe, which are powered by industry-leading Toptracer technology, we're leading the charge of modern golf. We offer a variety of tech-driven games, a top-tier food and drink menu, space to host large events, and a vibe focused on more play for all. To learn more, plan an event, or make plans to come play around, visit topgolf.com. About Topgolf Callaway Brands Topgolf Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled Modern Golf and active lifestyle company delivering leading golf equipment, apparel, and entertainment, with a portfolio of global brands including Topgolf, Callaway Golf, TravisMathew, Toptracer, Odyssey and OGIO. "Modern Golf" is the dynamic and inclusive ecosystem that includes both on-course and off-course golf. For more information, please visit https://www.topgolfcallawaybrands.com. Topgolf Media Contact: Email: [email protected]SOURCE Topgolf WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In Also from this source

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