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Zapp's Launches New Bayou Blackened Ranch Kettle Chips

1. Zapp's launches Bayou Blackened Ranch Kettle Chips, expanding product offerings. 2. The new flavor targets consumers seeking unique snack experiences.

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FAQ

Why Bullish?

Zapp's introduction of a new flavor may enhance sales, benefiting UTZ's revenue streams.

How important is it?

Product innovation like Zapp's new flavor can attract customers, indirectly boosting UTZ's market position.

Why Short Term?

New product launches generally impact sales quickly, affecting quarterly revenues.

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UTZWNDWSNAK
HANOVER, Pa.--(BUSINESS WIRE)-- #ZAPPS--Zapp's®, the daringly different brand of chips and pretzels inspired by the sights, sounds and tastes of The Big Easy, serves up another bold bayou flavor with the launch of Bayou Blackened Ranch Flavored Kettle Chips. This addition to Zapp's parade of intriguing flavors blends Cajun-style blackened seasoning and zesty, tangy ranch for a taste that captures the spirit of Louisiana. Bayou Blackened Ranch Kettle Chips are thick-cut potatoes, kettle-cooked to deliver.

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