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Strategic complement to ADP's existing retirement services may improve cross-sell efficiency, expand addressable SMB market, and enhance client retention, supporting revenue growth over time; lack of immediate numeric impact reduces near-term upside.
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ADP and Edelman Financial Engines unveiled a new integrated retirement solution for small and mid-sized businesses, combining EFE's fiduciary management with ADP's payroll and plan administration. The offering provides employees with personalized advice at a single fee and deepens ADP's retirement-services ecosystem, potentially boosting client retention and cross-sell opportunities over time.
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