Amazon Prime Video shifts focus to live sports to boost profits, The Information reports
1. Amazon Prime Video refocuses on live sports for profit targets. 2. Shift away from originals may change audience engagement levels.
1. Amazon Prime Video refocuses on live sports for profit targets. 2. Shift away from originals may change audience engagement levels.
Live sports can attract new subscribers and increase viewership, similar to ESPN's influence.
Shifts in Prime Video's strategy directly impact subscription growth and revenues.
Sustained growth depends on integrating sports successfully; prior examples show long-term subscriber booster.