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Forbes
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As Target Names New CEO, Stock Tumbles 10% As DEI Hit And Tariffs Drag On Sales

1. Target's latest earnings report shows a 19% drop in profit year-over-year. 2. CEO Brian Cornell's DEI program cut led to extensive customer backlash and boycotts. 3. Stock price dropped 31% after DEI decision, totaling over $13 billion market cap loss. 4. Tariff uncertainty poses further challenges, pushing potential price increases on goods. 5. New CEO Michael Fiddelke starts under significant pressure to address these issues.

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FAQ

Why Bearish?

Target’s declining sales, profit losses, and customer boycotts cause investor concern. Historical backlash examples show brand loyalty is crucial for recovery.

How important is it?

The article highlights critical changes in leadership and consumer behavior impacting TGT. Financial results and ongoing challenges are directly relevant to TGT's future outlook.

Why Short Term?

Immediate effects from boycotts and tariffs are damaging, but recovery is possible. Companies have rebounded before with reinvestment in customer trust and consistency.

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