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Blood Oath Pact 11 Kentucky Straight Bourbon Whiskey arrives at retail in April

1. Blood Oath Pact 11 features rare bourbons finished in Añejo tequila barrels. 2. 51,000 bottles will be available, 17,000 for retail release. 3. Each bottle is priced at a minimum of $129.99. 4. Lux Row Distillers continues annual tradition of exclusive bourbon releases. 5. MGP Ingredients operates Lux Row as part of its brand portfolio.

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Why Bullish?

The release of Blood Oath Pact 11 likely boosts MGP's brand visibility and sales. Historical premium product launches have correlated with increased revenues for luxury brands in spirits markets.

How important is it?

The annual release highlights brand strength, which can positively affect investor sentiment and sales forecasts.

Why Short Term?

Increased sales from the limited release will impact financials shortly after launch. Similar past product launches have shown immediate positive financial impacts.

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The 11th annual secret offering from Lux Row Distillers is finished in Añejo tequila barrels, /PRNewswire/ -- Lux Row Distillers Master Distiller and Master Blender John Rempe renews his annual pact with bourbon drinkers by releasing Blood Oath Pact 11 Kentucky Straight Bourbon Whiskey Finished in Añejo Tequila Barrels. This year's secret blend features a union of two well-bred bourbons – a 14-year ryed and a 10-year wheated – blended with an impressive 7-year ryed which was finished in barrels that held Añejo tequila. As with all of Rempe's pacts, Blood Oath Pact 11 is offered at 98.6 proof (49.3% ABV). Lux Row Distillers Master Distiller and Master Blender John Rempe renews his annual pact with bourbon drinkers by releasing Blood Oath Pact 11 Kentucky Straight Bourbon Whiskey Finished in Añejo Tequila Barrels. Blood Oath Pact 11 will be available for in-person purchase while quantities last starting at 9:30 a.m. on April 26 at Lux Row Distillers in Bardstown, Kentucky. Purchases are limited to one bottle of Blood Oath Pact 11 per purchaser, and no bottles will be held or shipped. Special snacks and sampling opportunities will be available for visitors enjoying the day at the distillery. For fans who are unable to visit in person, a limited supply of 17,000 (3-in) cases of Blood Oath Pact 11 will start arriving at retail in April at a minimum suggested retail price of $129.99 per 750 mL bottle. Blood Oath Pact 11 combines three of the finest rare bourbons Rempe could find. The blend is elevated further by the Añejo-barrel finish which lends a distinctive complexity and richness to the pour. "The tasting experience for Blood Oath Pact 11 begins with the warmth of vanilla and black pepper, sweetly infused with spice and oak," said Rempe. "From there, notes of cherry and citrus subtly emerge, guiding towards a velvety finish highlighted by black cherry and decadent dark chocolate. It's a gorgeous expression that's sure to surprise and please bourbon and tequila drinkers alike."Although Rempe doesn't reveal which famous bourbons were used for the Pact 11 blend, it's no secret his appreciation for aged tequilas helped shape this year's offering."Añejo tequila has delicious and rich notes due to its aging in bourbon barrels," said Rempe. "By utilizing the Añejo barrels for this year's Pact 11, we brought our bourbon full circle while picking up all of the best attributes and flavor notes along the way."  Lux Row only releases one new Blood Oath Pact annually, and each limited edition features a distinctive label on an embossed glass bottle. This year, a mahogany-colored label with gold highlights adorns the Blood Oath Pact 11 bottle. And like its predecessors, each bottle of Blood Oath Pact 11 comes in a commemorative fire-branded wooden display box.The official launch of Blood Oath Pact 11 will include a total allocation of 51,000 bottles, 1,400 of which will be held for a future Trilogy release. The first Trilogy featuring Pacts 1, 2 and 3, was released in 2018; the second Trilogy featuring Pacts 4, 5 and 6, was released in September 2021 in conjunction with National Bourbon Heritage Month; and the third Blood Oath Trilogy, featuring Pacts 7, 8 and 9, was offered in 2023.For more information or to find a bottle of Blood Oath Pact 11 Kentucky Straight Bourbon Whiskey Finished in Añejo Tequila Barrels visit LuxRowDistillers.com.About LuxcoFounded in St. Louis in 1958 by the Lux Family, Luxco is a leading producer, supplier, importer and bottler of beverage alcohol products. Our mission is to meet the needs and exceed the expectations of consumers, associates and business partners. Merged with MGP Ingredients, Inc. in 2021 (Nasdaq: MGPI), Luxco operates as MGP's Brands Division and manages all MGP/Luxco brands. This extensive and award-winning spirits portfolio includes well-known brands from four distilleries: Bardstown, Kentucky-based Lux Row Distillers, home of Ezra Brooks, Rebel, Blood Oath, David Nicholson and Daviess County; Lebanon, Kentucky-based Limestone Branch Distillery, maker of Yellowstone Kentucky Straight Bourbon Whiskey, Minor Case Straight Rye Whiskey and Bowling & Burch Gin; Jalisco, Mexico-based Destiladora Gonzalez Lux, producer of 100% agave tequilas, El Mayor, Exotico and Dos Primos; and Ross & Squibb Distillery in Lawrenceburg, Indiana, where Remus Straight Bourbon Whiskey and Rossville Union Straight Rye Whiskey are produced. The innovative and high-quality brand portfolio also includes Penelope Bourbon, Everclear Grain Alcohol, Pearl Vodka, Saint Brendan's Irish Cream, The Quiet Man Irish Whiskey, Green Hat Gin and other well-recognized brands. For more information about the company and its brands, visit luxco.com.CONTACT:Patrick Barry, BYRNE PR314-540-3865[email protected]SOURCE Lux Row Distillers WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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