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Disney Sues Sling TV Over Day Passes

1. Disney is suing Sling TV for unauthorized use of its networks in new packages. 2. Sling's new pricing model targets short-term viewing, especially for live sports. 3. Disney claims Sling’s offers violate their existing license agreement. 4. Sling's model contrasts with traditional monthly subscriptions, aiming at younger audiences. 5. The lawsuit may affect Disney's sports viewership, particularly with the NFL season approaching.

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FAQ

Why Bearish?

The lawsuit suggests potential revenue loss from Disney's sports programming licenses. Historically, similar disputes can lead to decreased viewership and earnings projections.

How important is it?

The lawsuit could directly affect Disney's ad revenues and viewership numbers, particularly for ESPN. Legal battles in media often trigger significant stock price reactions.

Why Short Term?

The impact is likely short-term, focusing on immediate legal outcomes and sports seasons. Historical precedents show quick investor reactions to such news.

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