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ESPN, WWE Reach Landmark Rights Agreement as ESPN Platforms Become Exclusive U.S. Domestic Home of All WWE Premium Live Events, Including WrestleMania, Starting in 2026

1. ESPN secures rights to WWE events from 2026, bolstering its streaming service. 2. This agreement may enhance subscriber growth and advertising revenue for DIS.

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FAQ

Why Bullish?

Acquiring exclusive rights to WWE can attract more subscribers. Historical data shows similar deals led to revenue spikes for streaming services.

How important is it?

The ESPN-WWE deal significantly enhances DIS’s content portfolio, likely increasing viewer engagement and revenue, indicating a high importance.

Why Long Term?

The full impact will manifest as the deal takes effect in 2026, affecting long-term subscriber growth and revenue.

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BRISTOL, Conn. & STAMFORD, Conn.--(BUSINESS WIRE)--ESPN, a subsidiary of The Walt Disney Company (NYSE: DIS), and WWE, part of TKO Group Holdings, Inc. (NYSE: TKO), today announced a landmark rights agreement as ESPN platforms, including the new ESPN direct-to-consumer streaming service, will become the exclusive U.S. domestic home of all WWE Premium Live Events (PLEs), including the two-night cultural phenomenon WrestleMania, starting in 2026. This deal makes ESPN home to the highest-profile W.

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