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Fox One streaming service to launch ahead of NFL season on August 21, at $19.99 per month

1. Fox will launch streaming service Fox One on August 21. 2. Service costs $19.99 monthly; pay TV subscribers get free access. 3. Fox One includes live sports content but no exclusive programming. 4. Fox's revenue increased 6%, with ad revenue up 7% despite weak market. 5. Fox aims to bundle Fox One with other streaming services.

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FAQ

Why Bullish?

The streaming service launch could attract new subscribers, paralleling successful streaming entrants like Disney.

How important is it?

The service's launch aligns with sports seasons and could enhance revenue, crucial for FOX's growth.

Why Short Term?

Initial subscriber interest and NFL viewership in fall will drive immediate market attention.

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