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Gray Media Bolsters Broadcast Partnership with The New Orleans Saints

1. Gray Media extends partnership with Saints through the 2029 NFL season. 2. The agreement enhances local sports coverage in key Southeastern markets. 3. Saints pre-season games will air on Gray’s extensive network, boosting visibility. 4. Exclusive content such as training camps and documentaries will engage fans. 5. Gray Media's strong market presence may indicate increased advertising revenue.

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Why Bullish?

The partnership strengthens GTN's position in regional broadcast markets, potentially elevating ad revenues, as seen in previous NFL partnerships that benefited local networks significantly.

How important is it?

The extended partnership boosts GTN's brand visibility and advertising potential in key markets, which is likely to influence revenue positively.

Why Long Term?

Long-term benefits expected as brand loyalty and audience engagement grow with expanded Saints programming over five years.

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June 04, 2025 10:00 ET  | Source: Gray Media ATLANTA, June 04, 2025 (GLOBE NEWSWIRE) -- Gray Media, WVUE (New Orleans, Fox 8) and the Saints have entered into a five-year extension to their long-standing broadcast partnership through the conclusion of the 2029 NFL season. The extension kicks off with all three 2025 preseason games starting August 10, when the Saints travel to Los Angeles to take on the Chargers. Extending this agreement cements the bond among Gray Media, WVUE, and the Saints, re-enforcing their shared commitment to providing the community with unparalleled sports coverage and access to the region’s biggest and most impactful teams. The 2025 Saints Pre-Season Match Ups are as Follows: August 10 – at Los Angeles Chargers, 3:05 PM CTAugust 17 – vs Jacksonville, 12:00 PM CTAugust 23 – vs Denver, 12:00 PM CT As the Official Television Broadcast Partner of the New Orleans Saints, the preseason games will all air on Gray’s 15-station Saints Pre-Season Network, including locally on WVUE Fox 8.  In addition, Gray Media’s Gulf Coast Sports and Entertainment Network (GCSEN) will rebroadcast each preseason game the following day. “We’re thrilled to extend our important partnership with the New Orleans Saints and continue providing Saints fans with unmatched, exclusive coverage,” said Sandy Breland, Chief Operating Officer of Gray and New Orleans resident.  “Gray and WVUE FOX 8 are also excited to work with the Saints in bringing more Saints programming to both FOX 8 and the Gulf Coast Sports & Entertainment Network, and we know viewers will be too.” “As the media landscape continues to evolve, our priority remains delivering first-class coverage and unique access to our fans,” said Dennis Lauscha, President of the New Orleans Saints.  “Gray Media and FOX 8 have been exceptional partners, setting the standard for regional sports broadcasting.  We’re thrilled to expand this relationship and elevate the way Saints fans experience our team.”  Saints Pre-Season Network Affiliates  WVUE - New Orleans, LAWBRC - Birmingham, AL  WAFB - Baton Rouge, LAKNOE – Monroe-El Dorado, LA    WLBT - Jackson, MS  KPLC – Lake Charles, LA    WMC - Memphis, TN  WDAM – Hattiesburg – Laurel  WALA - Mobile-Pensacola  KALB – Alexandria, La  KSLA - Shreveport, LA  WTOK – Meridian, MS  KATC - Lafayette, LA  WJHG – Panama City, FL  WLOX - Biloxi-Gulfport, MS       Saints Programming on GCSEN WVUE and the Saints will co-produce all-new exclusive Saints-related programming to air on the GCSEN. The Draft Show LIVEDaily Training Camp Show, hosted live from Saints Training CampExtended Pre-Game Show, live throughout the seasonPost-Game Locker Room Show, live following each gameSaints All Access and the Saints Insider Podcasts WVUE will produce five weekly Saints-related programs to air on Fox 8 and/or the GCSEN. Live Tailgate – Before each Saints gameFinal Play – Sundays at 10:35 PM CTBlack & Gold Review - Mondays at 10:35 PM CTGame Plan – Wednesdays at 10:35 PM CTOvertime Podcast – Mondays, Wednesdays, and Fridays Gray Media will also premiere an exclusive NFL Films documentary “Waiting on Moore,” a behind-the-scenes look at the Saints and new Head Coach Kellen Moore on GCSEN Sunday and Monday June 8th and 9th at 7pm CT. The GCSEN consists of 13 regional television markets.  Gulf Coast Sports & Entertainment Network  WVUE Ch-7.1 - New Orleans, LAWBRC Ch-6.3 - Birmingham, AL  WAFB Ch-9.3 - Baton Rouge, LA  KGCH Ch-32.1 - Lake Charles, LA    WLBT Ch-3.3 - Jackson, MSWLHA Ch-18.2 – Hattiesburg, MS  KSLA Ch-12.2 - Shreveport, LA  WOOK Ch-15.5 – Meridian, MS  WALA Ch-10.5 – Mobile, ALKLGC Ch-25.2 – Alexandria, LA  KCWL Ch-24.1 – Monroe, LA  WTBL Ch-51.3 - Biloxi-Gulfport, MS  K36QM, Ch-36.1 - Lafayette, LAWSFA Ch-12.3 - Montgomery, AL      About Gray Media: Gray Media, Inc. (NYSE: GTN) is a multimedia company headquartered in Atlanta, Georgia.  The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 37 percent of US television households.  The portfolio includes 78 markets with the top-rated television station and 99 markets with the first and/or second highest rated television station during 2024, as well as the largest Telemundo Affiliate group with 44 markets.  The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services.  Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.  For more information, please visit www.graymedia.com. Gray Contact: Sandy Breland, Executive Vice President and Chief Operating Officer, 404-266-8333 #          #          #

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