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Gray Media's Local News Live to Launch New Weekly Show, The Good Side

1. Gray Media launches The Good Side, a weekly uplifting program. 2. Positive feedback prompted the show's transition from bi-monthly to weekly. 3. The program highlights inspiring community stories, enhancing viewer engagement. 4. Local News Live expands offerings on various digital platforms. 5. Gray Media's reach includes 37% of U.S. TV households.

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Why Bullish?

Gray Media’s expansion into engaging content can attract more viewers, potentially increasing ad revenue. Historical trends show that positive programming enhances viewer loyalty and sales.

How important is it?

The new programming can significantly enhance the brand image and advertising appeal of Gray Media, impacting its financial performance positively in the long run.

Why Long Term?

Continued viewer engagement through The Good Side can solidify long-term viewer loyalty and revenue growth. Similar initiatives in other networks have resulted in sustained audience increases over time.

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September 12, 2025 10:45 ET  | Source: Gray Media ATLANTA, Sept. 12, 2025 (GLOBE NEWSWIRE) -- Local News Live, Gray Media’s 24-hour national digital news network, is set to premiere a new uplifting weekly program, The Good Side, on September 13th. The Good Side will air every weekend on Gray stations nationwide and on Local News Live at 12pm ET Saturdays and Sundays. The Good Side Show will be hosted by Edward R. Murrow and Emmy award-winning journalist Debra Alfarone, who is a National Correspondent for Gray and Lead Anchor for Local News Live. Debra originated The Good Side as a bi-monthly feature to highlight individuals and initiatives making a positive difference.   The expansion to a weekly program is the result of overwhelmingly positive feedback to those stories. The half-hour show will include inspirational content produced by Debra and Gray journalists across the country. “We are thrilled to bring The Good Side to our audiences every week, offering a much-needed platform for positive and inspiring stories,” said Sandy Breland, Executive Vice President and Chief Operating Officer. “Our viewers are seeking content that elevates the good things happening in their communities and this program perfectly aligns with our commitment to relevant and impactful journalism.” This weekend’s premiere episode of The Good Side features the story of a little boy who had a life-changing moment visiting a store with his mom, a story that moved thousands on social media and started a movement to ensure all kids feel accepted.   Additionally, the debut will explore an Oregon non-profit with a mission to encourage people to be wildly kind to each other. Local News Live is available as a national free ad-supported streaming (FAST) news network on more than 500 Gray station websites, connected TV apps, and mobile apps.   Local News Live also has dedicated apps for download for free by searching “LNL” on Roku, Amazon Fire, Apple TV, iOS, and Android streaming devices.   Local broadcast listings for The Good Side are available at localnewslive.com. About Gray Media: Gray Media, Inc. (NYSE: GTN) is a multimedia company headquartered in Atlanta, Georgia. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 37 percent of US television households. The portfolio includes 78 markets with the top-rated television station and 99 markets with the first and/or second highest rated television station during 2024, as well as the largest Telemundo Affiliate group with 44 markets.  The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services.  Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. For more information, please visit www.graymedia.com. Gray Contact: Sandy Breland, Executive Vice President and Chief Operating Officer, 404-266-8333 #        #        #

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