StockNews.AI
KDP
StockNews.AI
55 days

Keurig® and Chillhouse Launch the Coolest Summer Collab: Iced Coffee & Salon-Quality Nails at Home

1. Keurig partners with Chillhouse for summer iced coffee and nail art. 2. New K-Brew + Chill™ brewer uses QuickChill Technology for perfect iced coffee. 3. Limited-time promotion includes discounts and free nail tips with brewer purchase. 4. Keurig transforms Chillhouse Café into 'Keurig Chillzone' for special iced beverages. 5. Keurig maintains leadership in beverage categories with innovative partnerships.

8m saved
Insight
Article

FAQ

Why Bullish?

KDP’s continuous innovation and partnerships position it well in the at-home coffee market, potential increases in sales flow post-collaboration, similar past collaborations like their partnership with Coca-Cola showed positive uptick during summer promotions.

How important is it?

The success of this collaboration can accentuate KDP's market presence and stimulate sales; immediate consumer engagement is possible due to the summer timeline.

Why Short Term?

The promotion and new product launch tied to summer creates immediate consumer interest, similar to Guacamole launches boosting Chipotle's sales in the summer.

Related Companies

KOPEPSBUX
This exclusive drop brings two summer essentials – iced coffee and flawless nails – together in minutes, /PRNewswire/ -- This summer, Keurig®, the leader in single-serve at-home coffee, is teaming up with self-care brand Chillhouse, to deliver the ultimate feel-good collaboration – barista-style iced coffee and salon-worthy nails, all without leaving your home. The limited-edition partnership brings serious summer vibes through an exclusive co-branded press-on manicure, a Chillhouse cafe takeover, and perfectly brewed iced coffee at the push of a button. Chillhouse x Keurig Perfectly Chilled Chill Tips At the core of this collaboration is Keurig's commitment to deliver consistently high-quality coffee experiences, hot or iced. With a legacy of innovation and convenience, Keurig makes it easy for consumers to enjoy refreshing, full-flavored iced coffee from the comfort of their own home, any time of day. This includes advancements like the new K-Brew + Chill™ brewer, which uses QuickChill Technology™ to brew hot for full flavor and then flash-chill for an ice-cold finish, bringing coffee shop quality to any kitchen. "Keurig is redefining how iced coffee is enjoyed at home," said Lindsay Fermano, Senior Director, Brand Marketing at Keurig Dr Pepper. "We're making it easier than ever to enjoy a refreshing, barista-style iced coffee experience - no coffee shop required. Our partnership with Chillhouse, a brand that elevates at-home self-care, is a natural fit to bring even more ease and style to summer - with just a press of a button and a press of a nail." Inspired by the frosty refreshment of iced coffee, the Chillhouse x Keurig Perfectly Chilled nail design features sleek, blue-tipped chrome nails, an eye-catching look that pairs effortlessly with a crisp, café-style iced coffee brewed at home in minutes with Keurig.Chillhouse is all about self-expression through nail care and the art of chill," said Cyndi Ramirez-Fulton, Chillhouse Founder. "This collaboration with Keurig blends beauty and lifestyle in a fresh, summer-ready way. Sip your iced coffee in style with our Perfectly Chilled Chill Tips - what more could you want?"To celebrate the launch, Keurig is transforming the Chillhouse Café in NYC into the "Keurig Chillzone" from June 25 to July 25. Fans can stop by for exclusive iced beverages, custom manicures featuring the Perfectly Chilled Chill Tips, and the signature Chillhouse vibe.Here's how coffee and nail lovers can get their hands on the limited-edition Chill Tips: Get 20% off the K-Brew+Chill™ brewer at Keurig.com with code NAILS. Purchasers will receive a code via email to claim a free set of Chill Tips at Chillhouse.com—while supplies last Already own the brewer? Pick up a set of Chill Tips at the Chillhouse Flagship in NYC or online at Chillhouse.com for $16, while supplies last For more on the collaboration and limited-edition Perfectly Chilled Chill Tips, visit Keurig and Chillhouse.About Keurig Dr PepperKeurig Dr Pepper (Nasdaq: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partner brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. With annual revenue of more than $15 billion, we hold leadership positions in beverage categories including carbonated soft drinks, coffee, tea, water, juice and mixers, and have the #1 single serve coffee brewing system in the U.S. and Canada. Our innovative partnership model builds emerging growth platforms in categories such as premium coffee, energy, sports hydration and ready-to-drink coffee. Our brands include Keurig®, Dr Pepper®, Canada Dry®, Mott's®, A&W®, Peñafiel®, Snapple®, 7UP®, Green Mountain Coffee Roasters®, GHOST®, Clamato®, Core Hydration® and The Original Donut Shop®. Driven by a purpose to Drink Well. Do Good., our 29,000 employees aim to enhance the experience of every beverage occasion and to make a positive impact for people, communities and the planet. For more information, visit www.keurigdrpepper.com and follow us @KeurigDrPepper on LinkedIn and Instagram. About ChillhouseChillhouse was founded in 2017 in a small location in Downtown Manhattan. Founder Cyndi Ramirez-Fulton created a space that disrupted the traditional spa world and reminded everyone to prioritize their self care rituals — not just for those who could afford to splurge on luxury services. The Flagship location is based in Soho, NYC, and offers manicure, pedicure, massage, facial and infrared heat services in addition to the wellness café and retail shop. Over the past 4 years, Chillhouse has expanded into at-home self care treatments which include Chill Tips, Chill Body products, and Chill Tools.SOURCE Keurig Dr Pepper WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

Related News