Lowe's Bets on Pro Market in Billion-Dollar ADG Acquisition
1. Lowe's acquires Artisan Design Group for $1.33 billion to boost Pro sales. 2. Pro business growth expected to outpace DIY market through new acquisitions. 3. Lowe's aims to capture a $50 billion market with increased contractor focus. 4. Current Pro sales represent 30% of Lowe's total, lagging behind Home Depot. 5. Home improvement demand shifts towards reliable Pro services amid market downturn.