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Marble Slab Creamery Debuts Dubai Chocolate Sundae

1. Marble Slab Creamery launches Dubai Chocolate Sundae, appealing to dessert trends. 2. The treat features sweet cream ice cream, chocolate-dipped cone, and pistachio toppings. 3. The partnership with The Dairy Alliance improves the sundae's quality and appeal. 4. The limited-time treat will be available through the end of the year. 5. Marble Slab Creamery has been innovating ice cream desserts for over 40 years.

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FAQ

Why Bullish?

The launch of a trending product like the Dubai Chocolate Sundae can drive sales growth. Historical data shows limited-time offers typically boost customer engagement and revenues, as seen with other brands launching seasonal flavors in response to market trends.

How important is it?

The new product reflects FAT's ability to innovate and adapt to trends. High-quality partnerships like with The Dairy Alliance can enhance brand perception and subsequently influence market performance positively.

Why Short Term?

The immediate impact will likely be through direct sales during the limited availability. Previous successful product launches, such as McDonald's McRib, illustrate the short-term boost, often creating significant hype and driving consumers quickly.

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Beloved Ice Cream Franchise Launches Decadent Creation in Partnership with The Dairy Alliance LOS ANGELES, Aug. 18, 2025 (GLOBE NEWSWIRE) -- Marble Slab Creamery, the small-batch ice cream franchise known for its imaginative flavor combinations owned by FAT Brands Inc., is embracing one of the most buzz-worthy dessert trends with the launch of its new Dubai Chocolate Sundae. Created in partnership with The Dairy Alliance, the new limited-time treat combines global flavors with Marble Slab Creamery’s signature homemade ice cream that fans know and love. Available at select stores nationwide through the end of the year, the Dubai Chocolate Sundae is made with Sweet Cream ice cream served in a chocolate-dipped, pistachio-dusted waffle bowl or cone, topped with a rich drizzle of chocolate and pistachio butter, crushed waffle cone pieces, and, for a final touch, a dusting of ground pistachios. “Dubai Chocolate is trending everywhere, so we knew we had to put our own spin on it,” said Katie Thoms, Vice President of Marketing at Marble Slab Creamery. “What started as a limited release in select stores has quickly grown into a broader launch—our customers can’t get enough of the decadent chocolate treat. Our partnership with The Dairy Alliance also allowed us to elevate the sundae even further, as their commitment to real, high-quality dairy helped to bring out the best of each ingredient.” “We proudly teamed up with Marble Slab Creamery to bring a bold, globally inspired treat that celebrates real dairy’s rich flavor and creamy texture,” said Joanne Engelhardt-Risko, Vice President of Strategic Marketing at The Dairy Alliance. “Every element, from the smooth sweet cream ice cream to the decadent chocolate and pistachio toppings, highlights the quality and versatility of Southeast dairy farmers’ products, bringing an exciting new experience to ice cream lovers everywhere.” For over 40 years, Marble Slab Creamery has been an innovator in the ice cream space, dreaming up the frozen slab technique and offering homemade, small-batch Ice Cream with always free Mix-Ins, Shakes in a variety of flavors, and Ice Cream Cakes. For more information on Marble Slab Creamery, visit www.marbleslab.com. About FAT (Fresh. Authentic. Tasty.) BrandsFAT Brands (NASDAQ: FAT) is a leading global franchising company that strategically acquires, markets and develops fast casual, casual and polished casual dining restaurant concepts around the world. The Company currently owns 18 restaurant brands: Round Table Pizza®, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Twin Peaks, Great American Cookies, Smokey Bones, Hot Dog on a Stick, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Native Grill & Wings, Pretzelmaker, Elevation Burger, Yalla Mediterranean and Ponderosa and Bonanza Steakhouses, and franchises and owns over 2,300 units worldwide. For more information on FAT Brands, please visit http://www.fatbrands.com. About Marble Slab CreamerySince dreaming up the frozen slab technique and serving fresh homemade, small-batch Ice Cream in-store since 1983, Marble Slab Creamery has always known how to dream big. We sprinkle our customers with imagination and promise to inspire with infinite Ice Cream possibilities to feed your curiosity and capture cravings. With our free unlimited Mix-In philosophy, delicious Ice Cream and Shakes in a variety of flavors, hand-rolled waffle cones, and Ice Cream Cakes, imagination has no limits. Today, Marble Slab Creamery is enjoyed by consumers across the globe with locations in Bahrain, Canada, Kuwait, Saudi Arabia, Puerto Rico, and the United States. For more information, visit www.marbleslab.com. About The Dairy AllianceThe Dairy Alliance is a nonprofit funded by dairy farm families of the Southeast. We work diligently with dairy farmers, schools, sports teams, health professionals, local organizations, state leaders, the media, and the public to promote dairy foods and knowledge about the dairy industry. Our efforts center in eight states: Alabama, Georgia, Kentucky, Mississippi, North Carolina, South Carolina, Tennessee, and Virginia. MEDIA CONTACT: Erin Mandzik, FAT Brandsemandzik@fatbrands.com 860-212-6509

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