1. Natural Grocers awarded 2025 Retailer of the Year for private-label expansion. 2. The company offers over 900 private-label products focusing on quality and affordability. 3. Plans to expand private-label offerings include dairy and frozen food categories. 4. Natural Grocers emphasizes customer education on health and sustainability. 5. Fiscal year 2025 investment included over $16 million for employee compensation.
FAQ
Why Bullish?
Acclaim from Store Brands increases brand credibility, potentially driving sales and stock performance. Historical examples show awards often correlate with improved stock performance for retail companies.
How important is it?
The retailer's award and plans signal growth and management strength, making it essential to investors.
Why Long Term?
The sustained growth of private-label products and expansion plans suggest long-term revenue stability and potential share price increase over time.
Natural Grocers® Recognized as 2025 Retailer of the Year by Store Brands
Natural Grocers® (NYSE: NGVC), the largest family-operated natural and organic retailer in the United States, has been awarded the title of 2025 Retailer of the Year by Store Brands. This accolade highlights the company's commitment to expanding its private-label product offerings while maintaining its dedication to providing high-quality, affordable health foods.
Product Innovations and Growth
In 2025, Natural Grocers® rolled out a diverse selection of new products across various categories under its brand. Innovations include:
- Organic household cleaners
- Organic egg pasta
- Luxury skincare items
- Seasonal products
Every new product adheres to the company’s stringent quality standards, featuring attributes such as:
- Non-GMO
- Hormone- and antibiotic-free
- Pasture-based sourcing
- Cruelty-free practices
- Environmentally responsible sourcing
Corporate Values and Customer Engagement
Raquel Isely, Vice President of Marketing at Natural Grocers, stated, "Our private-label products are more than affordable options—they represent our values in action." She emphasized the significance of this recognition by Store Brands, acknowledging the hard work the team puts in to serve customers and communities.
Natural Grocers® places a strong emphasis on quality, transparency, and customer education. The retailer engages its customers through various initiatives, including:
- In-person nutrition education from Nutritional Health Coaches
- Informative in-store signage
- Sampling events
- Loyalty programs
- Digital education content, including the "Meet Your Farmer" film series
Future Expansion Plans
Since launching its private-label brand in 2016, Natural Grocers® has significantly expanded its product line, now offering over 900 high-quality items including food, household goods, body care, and supplements, exclusively available at its locations. Looking forward to 2026, the company plans to enhance its private-label offerings further, introducing new products in:
- Dairy
- Body care
- Frozen foods
These new additions will be available in all of Natural Grocers' 168 stores, along with newly opened locations in the upcoming year.
About Store Brands and Retailer of the Year
Store Brands, an EnsembleIQ brand, is the leading media entity focused on private label products, delivering insights into industry trends. The Retailer of the Year award recognizes retailers that showcase innovation, uphold quality, and align with core values, effectively balancing customer needs with brand integrity in a competitive market.
About Natural Grocers
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding retailer specializing in natural and organic groceries, body care products, and dietary supplements. The company is dedicated to high-quality standards and only sells products that are:
- USDA-certified organic
- Free of artificial additives, synthetic colors, and partially hydrogenated oils
- Pasture-raised and non-confinement dairy products
- Free-range eggs
Natural Grocers' commitment to community, environmental sustainability, and health education is demonstrated through its extensive free nutrition programs, helping customers make informed choices. The company also values its workforce, investing over $16 million in employee compensation in fiscal year 2025.
For more information, visit naturalgrocers.com.