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Omdia: Eastern European Media Market Reaches $20.1 Billion with Significant Digital Growth Potential

1. Eastern European media market expected to reach $20.1 billion by 2025. 2. Digital transformation, especially in streaming, presents significant growth opportunities.

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Why Neutral?

While growth in broadcasting and streaming is promising, TTGT's market position remains unclear in this specific region, which could mean limited direct impact. Historical examples show that markets can experience growth without directly improving stock performance.

How important is it?

The growth in the Eastern European media market indicates potential opportunities, but TTGT's direct engagement or exposure to this sector is unclear. Factors like competition and market entry strategies will ultimately determine TTGT's ability to capitalize on these trends.

Why Long Term?

The growth projected for the Eastern European market will take time to materialize and affect TTGT or related sectors. Long-term investments typically yield better outcomes in evolving industries like entertainment and media.

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LONDON--(BUSINESS WIRE)-- #cinema--The Eastern European media and entertainment market is projected to reach $20.1 billion in 2025, growing at an impressive 7% rate outpacing global industry averages, according to the latest industry analysis presented by Omdia's Maria Rua Aguete at NEM Dubrovnik. Traditional television continues to dominate the region's media landscape with $9.1 billion in revenue, but the most significant growth opportunities lie in digital transformation, particularly in streaming vid.

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