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Opill® Nails It with First-Ever Brand Collaboration, Launching 'Opill and Chill' With Chillhouse

1. Perrigo partnered with Chillhouse for 'Opill and Chill' wellness campaign. 2. For each 'Chill Tips' set sold, one Opill® pack will be donated. 3. The initiative supports reproductive health access through NY Birth Control Access Project. 4. Limited edition products launch on October 9 at Chillhouse and online. 5. Chillhouse promotes self-care, aligning with Opill®'s health mission.

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Why Bullish?

This partnership increases brand visibility and promotes community engagement, potentially boosting sales.

How important is it?

The collaboration with Chillhouse enhances brand image and addresses reproductive health, resonating with consumers.

Why Short Term?

Immediate promotions and product launches influence near-term sales and market response.

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Brands Will Donate One Pack of Opill® to NY Birth Control Access Project for Each Opill®-Themed Chill Tips Set Sold , /PRNewswire/ -- Today, Perrigo Company plc (NYSE: PRGO), a leading provider of Consumer Self-Care Products, announced that Opill® — the first and only daily birth control pill available without a prescription in the U.S. —is partnering with self-care brand Chillhouse to launch 'Opill and Chill,' empowering women to make self-care a priority. Opill® and Chillhouse are teaming up on a shared mission: to make wellness from the inside out accessible, empowering and stigma-free. "Opill® stands for access to reproductive health, an important part of overall wellness," said Leila Bahbah, Perrigo U.S. Women's Health Brand Lead. "We nailed it by partnering with Chillhouse — a brand that embodies self-care as a vital part of health care. Opill® makes getting daily birth control pills as simple as it is to pick up beautiful Chillhouse press on nails. And just as chill." To mark the partnership launch, today, the brands are unveiling three limited edition sets of press-on nails. The names of the nail designs – Same Time Tomorrow, OTC Chill and In Control — all embody what it means to use Opill®, and how to ensure you are using it safely and effectively. Opill® and Chillhouse are both sold online and at retailers nationwide — making it convenient for people to pick up their health and wellness needs all in one trip. "Chillhouse is all about self-care and the art of chill," said Cyndi Ramirez-Fulton, Chillhouse Founder. "This partnership is rooted in a shared belief that self-care is about empowerment, not indulgence — we're both challenging outdated norms, creating a new standard for what wellness looks like and encouraging women to keep it real." As part of this initiative, Perrigo will donate one pack of Opill® for every set of Opill®-themed Chill Tips purchased to NY Birth Control Access Project (NYBCAP) to distribute through its statewide network of advocates. The group was chosen because its values and mission – building and energizing an activist base for Reproductive Justice by investing in young people – align perfectly with the goals of this partnership.    To celebrate, on Thursday, Oct. 9, from 1 to 5 p.m. ET, Opill® is taking over the newly renovated Chillhouse Soho in NYC, turning it into an "Opill and Chill" experience. The event will feature free Chill Tip applications for the first 200 guests, and live conversations with friends of Opill® — obstetrician-gynecologist Charis Chambers, MD, FACOG, offering education on reproductive health and Opill®, and lifestyle content creator Eli Rallo, who will share her perspective on self-care and empowerment. The limited-edition Same Time Tomorrow, OTC Chill and In Control Chill Tips will be available for purchase at Chillhouse.com and on Amazon starting on October 9, while supplies last. For more on the collaboration and limited-edition Same Time Tomorrow, OTC Chill and In Control Chill Tips, follow @Opill_OTC on Instagram, TikTok, Facebook, Threads and X and visit Chillhouse.com. About Opill®   Opill® is the first and only over-the-counter birth control pill available in the United States. It is a progestin-only daily oral contraceptive that's safe and effective when used as directed to help prevent pregnancy. Do not use Opill® if you have or ever had breast cancer. See Opill® Drug Facts label for list of warnings. Opill® is not an emergency contraceptive (morning after pill) and won't prevent pregnancy when used after unprotected sex. It also doesn't protect against HIV/AIDS or other sexually transmitted diseases (STDs). For more information, please visit Opill.com or follow @Opill _OTC on Instagram, TikTok, Facebook, Threads and X.   About Perrigo Perrigo Company plc is a leading provider of Consumer Self-Care Products and over-the-counter (OTC) health and wellness solutions that enhance individual well-being by empowering consumers to proactively prevent or treat conditions that can be self-managed. Visit Perrigo online at www.perrigo.com.  About Chillhouse  Chillhouse is the award-winning, Latina-founded self-care brand built on the belief that unapologetic self-expression is the gateway to finding inner chill. Leading clean nail innovation and creativity, its flagship Chill Tips line of press-on modern nail art put the brand on the map, while the newly launched Forever Wear polish collection delivers long-lasting, chip-resistant color that rivals professional salon results. Founded with both at-home and physical wellness experiences, the brand operates an award-winning spa alongside its innovative nail products. Available at Target nationwide and with a hyper-engaged community of 170,000+ followers, Chillhouse has earned prestigious recognition including being named one of Oprah's Favorite Things and receiving Allure's Best of Beauty awards. About NY Birth Control Access Project  The NY Birth Control Access Project is a non-profit organization dedicated to identifying gaps in contraceptive access and advancing efforts to improve outcomes for patients in New York. NYBCAP equips advocates with tools to lead the fight for Reproductive Justice and has developed a uniquely effective model for promoting social change. We train advocates - from college aged to young professionals - to improve access to contraception, including campus organizing to add emergency contraception to campus vending machines and implementation campaigns to ensure that existing policies are being put into practice for patients. With the influx of misinformation and the intensifying culture war on birth control, we are doing the work that is needed right now. Media All Opill®-related media inquiries to be directed to: [email protected]All Chillhouse-related media inquiries to be directed to: [email protected]  SOURCE Perrigo Company plc WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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