Scholastic Announces Strategic Integration of Trade Publishing, Book Fairs and Book Clubs as New Children's Book Group to Expand Reach and Value of Scholastic Publishing
1. Sasha Quinton will lead the new Children's Book Group starting June 2025. 2. Integration aims to enhance publishing operations and reach more customers. 3. Strong focus on kid-first marketing has driven profitability in past Book Fairs. 4. Jackie De Leo joins as Chief Merchant to enhance editorial and curation synergy. 5. The company plans to provide update on strategic outlook in July 2025.