Shopify's Bifurcated Narrative Raises Intrigue For Direxion's SHOP-Focused SHPU/SHPD ETFs

1. Shopify stock gained 43% year-to-date, outperforming S&P 500 by 28.6%. 2. Shopify's Q3 earnings surpassed estimates, but net income and margins fell. 3. The stock is down 13.28% in five sessions after earnings report. 4. Analysts maintain a Buy rating, raising price target to $195. 5. Overall market concerns about discretionary spending may impact Shopify's future.