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Splenda® Joins Elanco and HATCH to Support 'Nutrition Secure Indianapolis' to Strengthen Family Health Through Nutrition and Education

1. Elanco partners with Splenda on a food security initiative in Indianapolis. 2. Nutrition Secure Indianapolis delivers weekly nutritious food to 250 families. 3. The program focuses on reducing sugar and improving overall health education. 4. This initiative is evidence-based to measure nutritional impact and scalability. 5. Elanco emphasizes community wellbeing alongside its commitment to animal health.

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FAQ

Why Bullish?

Collaboration with a prominent brand like Splenda can enhance Elanco's market presence, similar to previous successful partnerships that uplifted brand value.

How important is it?

The initiative directly links Elanco to community health, enhancing its corporate image and potential future collaborations.

Why Long Term?

The initiative's long-term health and community benefits align with Elanco’s mission, providing potential for sustainable brand loyalty.

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Coalition of community leaders creates new initiative that delivers weekly nutritious food, sugar reduction tools, and wellness education to 250 families across Indianapolis, /PRNewswire/ -- Splenda®, a leading global health and wellness brand in sweeteners, has teamed up with Elanco and HATCH, as well as other partners to sponsor Nutrition Secure Indianapolis, a first-of-its-kind program addressing food insecurity and promoting proper nutrition by delivering weekly nutritious food boxes and holistic nutrition support to families across Indianapolis. Splenda® supports this initiative with product, educational resources, and community outreach to help people live healthier, happier lives by reducing sugar. As part of its mission to help people live happier, healthier, and longer lives by making it easier to reduce sugar, Splenda® is contributing to this initiative through product donations, educational materials, and community outreach. Nutrition Secure Indianapolis brings together nonprofits, food banks, healthcare providers, and wellness advocates to give 250 families 12-month access to healthy food and practical tools to provide better nutrition and improved community outcomes. The initiative goes beyond food distribution. It is designed as an evidence-based model, with built-in research and measurement to assess its impact and provide a scalable framework for expanding similar programs in other communities. "Proper nutrition includes enjoying foods and drinks that taste great," said Ted Gelov, CEO of Heartland Food Products Group, maker of Splenda®. "By making it easier to reduce sugar and using Splenda® sweeteners, we're helping families make enjoyable, healthier choices that last."Key elements of this program include: Weekly distribution of nutritious food boxes, including protein, produce, and low- and no-sugar alternatives, to families in need. In-person education on healthy cooking, reducing added sugars intake, and meal planning with weight and blood sugar management goals in-mind. Measurement of program impact on health through research and data collection. A coalition of strategic partners and sponsors to build a scalable model for lasting wellness impact. "This initiative aligns perfectly with our Splenda brand commitment to be the easiest way to reduce sugar," said Beth Ruge, Senior Director of Marketing at Splenda®. "Nutrition Secure Indianapolis is an impact-driven collaboration that we see as a valuable asset in supporting the improvement of chronic diseases such as obesity and diabetes."About the Splenda® BrandSplenda® is the #1 low-calorie sweetener brand in the U.S. and is the #1 recommended sweetener brand by doctors & dietitians. Since 1991, Splenda has helped millions reduce their sugar intake with a full line of products including sweeteners, protein shakes, and coffee creamers. Learn more at splenda.com.About ElancoElanco Animal Health Incorporated (NYSE: ELAN) is a global leader in animal health dedicated to innovating and delivering products and services to prevent and treat disease in farm animals and pets, creating value for farmers, pet owners, veterinarians, stakeholders and society as a whole. With 70 years of animal health heritage, we are committed to breaking boundaries and going beyond to help our customers improve the health of animals in their care, while also making a meaningful impact on our local and global communities. At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People. Learn more at www.elanco.com.About HATCHHATCH is a nationwide initiative working to alleviate food insecurity by providing access to animal protein for families in need. With innovative partnerships and a mission-driven approach, HATCH ensures that everyone can enjoy nutritious meals. Learn more at hatchforhunger.com. SOURCE Heartland Food Products Group WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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