Starbucks Baristas Will Write Your Name—Or Something Like It—On Your Cup Again
1. Starbucks reinstitutes barista-naming, condiment bars, boosting customer experience. 2. A purchase is now required to use restrooms, promoting café sales. 3. CEO Brian Niccol's 'Back to Starbucks' plan aims to regain customers. 4. Starbucks experienced a 6% decline in comparable-store sales last quarter. 5. Earnings report is pending, with shares up 10% in 2025.