Starbucks’ CEO Scored in His First Year. Now Comes the Hard Part.
1. SBUX reports mixed results; revenue up, earnings per share missed expectations. 2. Same-store sales dipped 2% in North America due to decreased transactions. 3. Customer experience focus has improved transactions, boosting brand loyalty. 4. Analysts forecast earnings drop of 33% for fiscal year 2025; margin recovery is key. 5. Union negotiations remain unresolved, posing a long-term risk for SBUX.