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UBS Analysts Believe In Starbucks' CEO—And Its Turnaround Plan

1. UBS raised SBUX price target to $95, showing confidence in CEO Niccol. 2. Niccol's turnaround plan aims to improve customer experience and sales. 3. Over 70% of consumers find SBUX prices too high, signaling a demand issue. 4. SBUX's value perception lags behind competitors, especially among high earners. 5. Expect no significant price rollbacks, but improved customer experience projected.

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FAQ

Why Bullish?

UBS's price target increase suggests positive sentiment. Past analysis shows that strategic management changes often lead to stock recovery.

How important is it?

The article directly discusses SBUX's strategic initiatives, price target changes, and market competition, significantly impacting investor perception.

Why Long Term?

While current challenges exist, Niccol's initiatives may yield sustainable growth over time. Historical examples include Chipotle's recovery post-crisis under strong leadership.

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