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Webtoon shares jump more than 25% on deal to create digital comics platform for Disney's Marvel and Star Wars

1. Webtoon and Disney signed a deal for a digital comic platform. 2. More than 35,000 comics from Disney will be available on one service. 3. Webtoon shares surged over 36% after the announcement on Tuesday. 4. Deal may diversify Webtoon's revenue with recurring income streams. 5. Morgan Stanley expresses skepticism about the immediate earnings impact.

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FAQ

Why Bullish?

The partnership opens avenues for Disney's content distribution and enhances revenue through digital subscriptions, reminiscent of past collaborations that boosted brand visibility and sales.

How important is it?

This partnership indicates a strategic move by Disney into digital platforms, likely increasing future revenue potential, thus impacting its stock positively.

Why Long Term?

As the digital platform develops, recurring revenue opportunities will enhance Disney's financial performance and brand engagement over time, similar to past successes with streaming services.

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