Wendy's Mixes Weak Sales With A Side Of Resilience: Fast-Food Restaurant Has 'Solid Marketing,' Menu Innovation Plans, Says Analyst
1. Wendy’s shares rose despite weak Q1 sales results. 2. Analysts noted mixed results and reduced future earnings guidance. 3. Same-store sales dropped 2.8%, worse than expected. 4. Management plans marketing strategy to counteract macro challenges. 5. Price targets among analysts range from $14 to $17.