What Jimmy Kimmel says in first show back may not matter. Disney has already lost.
1. Disney faces backlash for handling of Jimmy Kimmel's suspension and return. 2. Calls for boycotts arise from both liberal and conservative factions due to Kimmel. 3. Disney stock has declined approximately 3% amidst ongoing controversy. 4. Leadership aims for entertainment focus amidst conflicting political pressures. 5. Potential impact of boycotts may be limited due to Disney's diversification.