YouTube Vs. Netflix: Streamers Top Usage Leaderboard In December, Sector Makes More Gains On Broadcast And Cable

1. Netflix achieved an 8.5% market share in December, same as July 2023. 2. Streaming market share grew to 43.3%, significantly above last year's 35.9%. 3. NFL games boosted Netflix's viewership, with overall usage up 11% without them. 4. Analysts expect Netflix earnings per share to rise to $4.19 this quarter. 5. Netflix’s Q4 revenue is anticipated to be $10.11 billion, marking a strong rise.